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OUR BLOG

What B2B brands can learn from Black Friday 2019

What B2B brands can learn from Black Friday 2019

POSTED BY
Jackie Grieve on December 03, 2019

Black Friday and Cyber Monday! The allure these days hold for marketers, salespeople and business owners is substantial.

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Using digital to bridge the gap between sales and marketing

Using digital to bridge the gap between sales and marketing

POSTED BY
Jackie Grieve on September 23, 2019

Sales and marketing teams have always been closely connected, but in a digitally transforming world, the boundary between them is becoming less meaningful.

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A new League of digital transformation

A new League of digital transformation

POSTED BY
Justin Glanville on September 12, 2019

Let’s be honest, the term, “digital transformation”, has been flogged to death over the past few years.

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6 steps to boost your inbound marketing

6 steps to boost your inbound marketing

POSTED BY
Jackie Grieve on September 05, 2019

To demystify the inner workings of inbound marketing, we’ve broken down the process into six essential steps for you to follow.

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Digital trends South African companies can implement in 2018

Digital trends South African companies can implement in 2018

POSTED BY
Jackie Grieve on August 13, 2018

As a marketer, I am always lured by a trends prediction or survey. Gartner puts out an annual forecast, and then there are theAdobe digital surveys, we love them all.  Each year our clients are intrigued by the changing trends on our digital landscape. But often the lure of something new, or the need to advance as quickly as you can to the next big thing, is more challenging than you realises. So let's look at the real trends that can be implemented.

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